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Driving Asia

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Solidiance speaks the language of Asia's dynamic connected mobility market. From automotive industry to public transportation, we are able to highlight specific mobility challenges and opportunities. The industry is evolved in development of disruptive self-driving technologies, electric vehicles and infrastructure, connectivity and diverse co-sharing mobility solutions. Solidiance’s in-house staff has extensive market strategy experience in Asia in the following areas: electrical vehicles, fuel emissions, motorcycles, trucks, automotive coatings and refinishings for OEM and aftermarket, passenger vehicle, commercial vehicle, heavy duty, light duty and off highway vehicles, 4S maintenance and repair processes, parking systems and automotive tiered suppliers such as transmission, engine, telematics, audio entertainment, battery, brake, tires, hydraulics and power train systems across most Asian markets.

Asia’s passenger vehicle markets

China's passenger vehicle population is poised to eclipse the US yet the maturity of the car owner in China is significantly lower than most Asian markets as car ownership has only surged within the last 10 years. In comparison, ASEAN covers mature markets like Singapore and Malaysia, fresh markets like Myanmar and Vietnam, and new auto powerhouses like Indonesia and Thailand. Solidiance helps leading automotive players strike the right balance between a pan-Asia and a local go-to-market strategy.

Two-wheeler’s world of Southeast Asia

Asia and especially Southeast Asia have high motorcycles penetration rates, although it is expected that a large number of motorcycle owners will turn to four-wheelers in time. Solidiance works with the top automotive brands to identify the best strategy to increase their sales.

Commercial vehicles in Asia’s growing economy

We cover all types of Commercial vehicle market growth is slower that the growth of passenger two-wheeler and and four-wheeler vehicles in Asia. We cover all types of commercial vehicles, from cargo vans, trucks to buses. Solidiance identifies competitive threats, benchmarks competitors in Asia for its clients and craft a comprehensive strategy to win market share.

The evolution of smart vehicles in Asia

Smart vehicles are something that is widely discussed in the industry around the world. Various automotive players are testing their autonomous vehicles, accompanied by companies that are not a typical part of the automotive industry such as Google. Solidiance supports global automotive manufacturers to identify risks, enhance channels and boost margins in Asia.

Electric vehicles in private, commercial and public transportation

Automotive markets across the globe are undergoing an electrification process, which is very visible in China. China has accomplished an impressive growth in electric vehicles production and their government has declared that they will ban the sales of non electric vehicles by 2040. India has set even more challenging goals by banning the sales of non electric vehicles from 2030. Solidiance is helping leading automotive players to strike the right balance in the market and advise in the transition process.

Asia’s public mobility issues

Improvements of public transportation are one of the top priorities in many Asian cities with millions of inhabitants. Public transportation by railways, roads or water has be optimized and Solidiance can help transform these businesses with customized growth strategy, customer strategy, marketing and pricing, and fleet and services optimization.

Automotive lubricants in complex Asian markets

Solidiance understands the business challenges in the lubricant industry and can help strengthen your stakeholder management, increase sales of your products in new emerging markets, and finally achieve healthy top-line growth. We speak the language of Asia lubricants markets and are able to identify and implement solutions for specific lubricant business issues. Our in-house staff has extensive Asia market strategy experience in mineral, semisynthetic, synthetic, specialty lubricants, and additives. Our in-house team has studied lubricants for passenger vehicle, commercial vehicle, commercial fleets, motorcycle, marine, machinery, construction, power and mining uses across most Asian markets. Solidiance offers deep industry insights that will help you gain clear go/no-go directions.

Parts and servicing ecosystems of Asia’s automotive scene

One of the most important industries when we talk about automotive is parts and servicing segment. Despite the aftermarket’s rapid expansion over the last 10 years, its distribution structure and operational characteristics remain highly fragmented and relatively chaotic. Solidiance helps manufacturers and distributors navigate this complex ecosystem.

Connected co-sharing mobility on the rise in Asia

Beyond traditional ways of transportation, being collective (train, tramway, bus, subway) or individual (car, bike), we see new mobility solutions developing around the world. From co-sharing mobility platforms, e-hailing companies to on demand private and public transportation models, there are a lot of new players in the market. Solidiance can help you understand these alternative mobility models and how they impact your business. We can help you create added value that will turn disruptions from threat to opportunity.

Digital innovations changing the main purpose of vehicles

This complicates the way in which companies must re-think their go to market, or even worse what is their product going to be. Different Asian markets don’t have the same value drivers and influencers and therefore, require specific strategies that address the uniqueness of that market. Furthermore, vehicles are getting some new innovative digital features form entertainment to automated driving. Solidiance works with the top automotive brands to identify their strategies and utilize digital platforms to increase sales.

Find more about our results in our case studies.